Bali leads the pack as the world’s most lusted-after honeymoon destination by couples.

To draw up the ranking researchers turned to Pinterest, which many couples use for wedding planning, and analysed tens of thousands of boards dedicated to honeymoons. They calculated the most wished-for places for a post-wedding getaway by noting which destinations had been ‘pinned’ to boards the most often.

Unsurprisingly, many of the top countries are exotic destinations with picture-perfect beaches and endless sunshine. Coming second in the ranking is Italy, followed by Hawaii and The Maldives.


Dean Harvey, from luxury travel company Kuoni, which carried out the research, said: ‘Pinterest and wedding planning go hand-in-hand, so it is a really valuable resource to gain great insights on where the most dreamed-about honeymoon destinations are in the world.

‘At Kuoni, we’re well known for offering some of the most incredible honeymoons on the market, and although Covid-19 is causing havoc with weddings at the moment we’ve been hard at work rearranging and planning honeymoons for 2021 and beyond. We hope this research can inspire couples who are looking to make a trip of a lifetime.’

Here are the top 10 destinations couples are looking into the most for their honeymoon.

10. Costa Rica

No amount of superlatives does Costa Rica justice, according to Kuoni, which adds it is ‘rugged, covered with rainforest and endlessly diverse’. It had been pinned on 729 boards



9. India

Photo by Fuzail Ahmad from Pexels

Here, honeymooners will find ‘beaches fringed by the Indian Ocean, hectic but mesmerising cities and marble-covered palaces’, says Kuoni. The research showed it had been pinned on 734 boards.

8. Greece

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This nation of thousands of islands had been pinned on 757 honeymoon Pinterest boards. According to Kuoni, couples who opt for a honeymoon here can ‘experience a healthy dose of ancient history and dramatic island-hopping’.

7. Mexico

Kuoni says honeymoons here can either be ‘a fly-and-flop or a journey of discovery’. That’s because it boasts the ‘picture-perfect coast of the Yucatan and forest-shrouded ruins’. The country had been pinned on 949 boards.

5= Thailand

This south-east Asian country had been pinned on 980 honeymoon boards – and its no wonder. According to Kuoni, Thailand has ‘otherworldly temples, jungle-clad national parks and beautiful islands scattered across a glistening emerald sea’

5= Ireland

The Emerald Isle had been pinned on 980 boards thanks to its ‘impressive beaches and landscapes’. Kuoni says: ‘Steeped in history and culture, an Irish honeymoon offers a different style of romance for couples looking to start their newly married lives together’.

4. The Maldives

Kuoni says this archipelago is an ‘absolute classic’ destination for a honeymoon and one that had been pinned to 981 boards. The travel company adds: ‘Offering clear waters, over-the-sea villas and some of the most breathtaking sunsets in the world, it’s not surprising that many couples are dreaming of here for their post-wedding trip’.

3. Hawaii

Eight large islands make up the US’s 50th state, and Kuoni data shows it’s the third most popular honeymoon destination on Pinterest – appearing on 992 boards. Kuoni adds: ‘If you and your partner are interested in the variety of island hopping, then Hawaii is a great choice’.

2. Italy

Romance is everywhere you turn in Italy, says Kuoni, so it’s no surprise that Italy had been pinned on 997 honeymoon boards. The famous coastal areas of the Amalfi Coast, Capri and Sorrento dominate the images on Pinterest, with Kuoni adding: ‘And rightly so as they offer a high level of glamour that’s fitting for a honeymoon’.

1. Bali

This small Indonesian island was pinned on 998 boards and Kuoni says it ‘packs a punch when it comes to the diversity of landscapes and activities it offers – from perfect beaches to dramatic waterfalls and fascinating jungle full of opportunities for adventure’. It adds: ‘A truly romantic destination, it’s well known for its hotels and villas with impressive infinity pools, tasteful design and incredible views’.