YouTube has announced that it will be cancelling its controversial annual “Rewind” video this year.
Rewind is usually a throwback filled high-budget production, that is released in December. It usually includes the creators, videos and trends that have defined the preceding year.
But it has also proven controversial in the past, as fans regularly disagree with who is included and left out of each video.
The 2018 recap became the site’s least popular video ever – after excluding fan favourites like PewDiePie, and instead including celebrities famous from outside of YouTube – and the 2019 version attracted bad reviews too.
In a tweet, YouTube said that 2020’s video will not take place because of the nature of the year. It did not say what specifically about 2020 had led it to make the decision.
“Since 2010, we’ve ended the year with Rewind: a look back at the year’s most impactful creators, videos and trends. Whether you love it – or only remember 2018 – Rewind was always meant to be a celebration of you.
“But 2020 has been different. And it doesn’t feel right to carry on as if it weren’t. So, we’re taking a break from rewind this year.”
YouTube did not indicate definitively whether or not the video would come back in 2021.
“We know that so much of the good that did happen in 2020 was created by all of you. You’ve found ways to lift people up, help them cope, and make them laugh. You made a hard year genuinely better.
“Thank you for making a difference.”
About Rewind this year. pic.twitter.com/oVayH8iyqG
— YouTube (@YouTube) November 12, 2020
The post announcing the news already has over 230 000 likes and comments from stars like Lele Pons who wrote, “You guys support us in so many ways!! We all totally understand!!”
Other fans were a little disappointed by the news.
Creators worked harder this year to keep people happy and sane while stuck at home for months and months more than any other year, ever. That’s what this year’s YouTube Rewind should have been about. Giving people hope. Just saying 🤷🏼♀️
— Elán (@_elan_) November 13, 2020
YouTube just cancelled the entire year right in front of us.
— Jlipper (@OfficialJlipper) November 12, 2020
*Article first appeared on Independent