When starting an online store, one thing that matters more than anything else is ensuring that you make your first sale.

But transitioning your business from a traditional store to digital can come with its own set of challenges, uncertainty and new territory for your business.

Luckily we have some tips that will leave you with a great idea of what your business will look like when you start, build and launch your own e-commerce store.


But before you start anything you need to research and understand if your market, customers, and product demand are suitable for your business to launch and venture into the e-commerce space.

Here are 5 steps you need to take to get your business started and making your first sale online:

1. Select your online e-commerce platform

Shopify is recommended for small and medium-sized businesses. The basic package starts off at $29 per month, sign up for a free 14-day trial.

2. Select your theme, design, and build your UX

You have the option to choose between a free or premium theme to match your brand and product style. It is recommended that you register your own domain and hosting site.


3. Upload everything

Upload your products, images, descriptions, and prices. Always ensure you provide sufficient information and details pertaining to your products as this is the only way to help and convince customers to purchase.

4. Reliable payment gateway

Confirm your payment gateway for your online e-commerce store. Options are currently PayPal for international payments and if based in South Africa you have PayGate and PayFast as options. Note to link your business’s bank account.


These tips were shared by Shane Biegnaar, the founder of The Bizniz Media.