Jeremy Loops, 32, may be a modern folk musician from Cape Town, but how many can claim sold-out European tours?
His debut album, Trading Changes, reached number one on iTunes in 2014. The album title refers to the changes Loops made in his own life when he decided against pursuing a career in asset management after graduating with a BSc in property studies and finance from the University of Cape Town.
Loops, known as Jeremy Hewitt back then, started playing the guitar in 2002, during his first year of study. After he graduated, he visited 20 countries over two years as a yachtsman. He travelled with his guitar and loop pedal, writing music in his cabin. On returning home, he cofounded an urban greening and reforestation nongovernmental organisation called Greenpop in 2010.
That same year Jeremy Loops made his stage debut at a Greenpop party. The performance launched Loops onto the festival circuit. Locally he has played Oppikoppi, Rocking The Daisies and regularly sells out his #LoopsBosch shows in Kirstenbosch Gardens.
Last year he struck a cord with the international music scene. He played two headline tours in North America and sold out in Europe. Seems like these two career highlights are just the first of many.
Find Jeremy on Twitter: @JeremyLoops