International fashion embodies the glamour of European runway’s, but its essence is captured wholesomely on the streets of Cape Town.

Longmarket and Long Street are home to a variety of street style stores, making it a heavenly fashion experience. Among them, is Lucky Fish store, located in 43 Long Street.

Street style is a way of expressing the art within yourself by the clothing you select. Choosing an outfit takes into consideration your mood, your personality or if you want to be more practical, the weather forecast of the given day. Not all of us are able to solve algorithms, however we all have the Darwinian ability to adapt to fashion trends.

A quote that Lucky Fish thrives on, “When you feel good, you do good. Little things like clothes have a great attribute in our attitude and life style. The street style look gives you the confidence you need to perform well in everything that you do, because it makes you feel comfortable in your own clothes”

  Kamogelo Ndlovu, 23, from Khayelitsha, comments on street style: “Street style is a skill of representing who you are and your point of view in different aspect of life. Some people may find what you are wearing crazy, but anyway it is all about you and what you believe in.”

Junior Peterson, 19, says, “It is a way of life, a culture for everyone. You may represent where you’re from and your passion for fashion.” 

Categories: Fashion Lifestyle